Italian safety footwear · since 2006

More comfortable than U‑Power,there is only U‑Power.

Safety shoes designed in Paruzzaro, Italy — sold by 10,000+ specialised retailers in more than 50 countries, and built to make every shift lighter.

#1 safety footwear brand in Italy, France & Spain
EcoVadis Gold · Top 5%
2006Founded in Paruzzaro (Novara), Italy
#1Safety footwear brand in Italy, France & Spain
10,000+Specialised retailers
50+Countries served
55%Energy returned with every step by Infinergy®
Top 5%EcoVadis Gold sustainability rating
Inside the shoe

Anatomy of a U‑Power

Tap the points to take the TITAN HF apart, layer by layer — eight technologies working in a single boot.

TITAN HF
Infinergy® by BASF

Recharge with every step

Infinergy® is the first expanded thermoplastic polyurethane foam (E‑TPU): light, elastic and closed‑cell. Every shoe in this collection carries it in the midsole — so the energy you put into each step comes back to you, shift after shift.

Drop the ball and see the difference for yourself.

Infinergy®
55%
EVA
37%
Polyurethane
30%
Energy-return values as communicated by U‑Power in its Infinergy® technology film (Infinergy® vs EVA vs polyurethane).
Featured ranges

Three lines. One obsession.

Amortized

Red Lion

Thanks to the hi‑tech outsole with Infinergy®, you recharge your energy with every step. AirToe® aluminium toe caps.

Explore the range
Zero metal

Red Lion Metal Free

AirToe® composite toe caps: full protection, no metal, less weight — ideal where metal detectors are part of the job.

Explore the range
Perfect fit

Red Fit

A 3‑insole width system lets every worker choose the ideal level of support and cushioning for their foot shape.

Explore the range
Shoe finder

Your pair in four taps

Tell us how you work. We match your answers against the safety rating, toe cap and construction of every model.

Your top 3 matches will appear here.
Footwear collection

Built for the long shift

Technologies

Innovation starts from the ground up

We analyse movements, postures and environments — then engineer every layer of the shoe around them.

U‑niversal Fit Width

Between regular and wide

Developed on U‑Power's D/E last, the U‑niversal Fit sits perfectly between a regular D width and a wide E width: extra room in the forefoot and toe box, with a secure heel hold. One fit that adapts naturally to most feet.

U
DU‑niversalE
U‑Logistics · Paruzzaro

From one hub to 50+ countries

Our automated warehouse keeps 10,000+ specialised retailers stocked — and dealers follow every order in real time from their reserved area.

The U‑Power Group

Head‑to‑toe. Pan‑European.

From its core strength in safety footwear, U‑Power is building the leading pan‑European PPE platform: footwear, clothing and gloves today — helmets, eyewear and hearing protection next.

U‑PowerFlagship · Italian design
JallatteGroup brand
AimontGroup brand
CERVA GroupRecent acquisition
KÜBLER70+ years of workwear · Plüderhausen (Stuttgart) · agreement signed 21 Aug 2026, closing expected Q1 2027

● Red: showrooms in Italy, France, Germany and the United Kingdom.

Leadership

Courage to make unconventional choices

Franco Uzzeni
U‑Power was born from the idea that something completely different could be done in the world of safety.
Franco UzzeniFounder & Chairman
Eugenio Cecchin
Our ambition is clear: to become the undisputed European leader in the PPE sector.
Eugenio CecchinChief Executive Officer · since September 2026
Sustainability

Protecting people. And the planet.

EcoVadis Gold · Top 5%

Carbon‑neutral product lines

Sustainability is part of every business decision: production processes managed responsibly and in continuous improvement, product carbon footprints measured, and lines certified carbon neutral.

FC Internazionale Milano
Official partnerOfficial jersey back partner of FC Internazionale Milano
News & events

From the U‑Power world

Dealers & companies

Wear it. Resell it.

Quality for those who wear our products, complete reliability for those who resell them. Whatever your path, the choice is U‑Power.

Showrooms

See, touch and try every garment and every shoe in our showrooms in Italy, France, Germany and the UK.

Customer service

Pre‑sales advice to after‑sales support · Mon–Fri 8:30–13:00 / 14:00–18:00 · +39 0322 53 94 01

Reserved area

Dealers manage orders in detail and track their progress in real time.

1 · Profile2 · Needs3 · Contact

I am…

Thank you!

Demo mode: in production this request goes straight to U‑Power customer service and your CRM, with the selected models attached.